SEO meets UX writing – United by content

Join us for a special edition: We're teaming up with the UX Writing and Content Design (Bern & Zurich) meetup to bring together UX writers and SEO specialists. The event will take place in a central place in Zürich.
We will welcome two speakers (a UX writer and an SEO expert) for talks, a panel discussion and a friendly apero.

📅 When: June 3rd
📍 Where: Zurich, Liip Agency, Limmatstrasse 183, 8005 Zürich
Language: English
Agenda
17:45 - 18:00 Doors open
18:00 - 18:15 Welcome & Intro
18:15 - 19: 30 talks by Barbara Müller and Nic Glauser and panel discussion
19:30 - 20:30 Socializing & Apero 😋
20:30 Goodbye & Good Night

💬 AI & Search: How it’s changing user behavior – and the web w/ Barbara Müller
Artificial intelligence is changing how we search for, find and consume information – with far-reaching consequences for SEO, content and user experience. Using examples and recent projects, Barbara will discuss what it means for the future of the web and how it affects opportunities and challenges for companies and content creators.

Get in touch with Barbara Müller

💬 Beyond AI: Leveraging internal expertise for trusted content w/ Nic Glauser
In a world increasingly shaped by AI, expertise and trustworthiness are crucial for effective SEO content. This talk explains why involving internal experts is essential and provides practical approaches (and examples) for supporting them in creating content that is both user-centric and optimized for search engines.

Nic Glauser is Co-Founder and Digital Marketing Consultant at flin. He specializes in digital strategy and SEO, supporting companies to improve their digital marketing and achieve results.
Get in touch with Nic Glauser

💛 Thanks to our wonderful speakers!

🔥 You like SEOnerdSwitzerland meetup? Invite your friends to join an event. And if you feel like doing an extra step, send the speaker or the hosts a thank you Tweet or message.

🎁 SEOnerdSwitzerland is a non-profit association that organises events to share knowledge about SEO and create opportunities to meet fellow SEO specialists. Host and organising team work as unpaid volunteers. Costs are covered thanks to our wonderful sponsors: Liip and Pilea.ch
Find out about our sponsoring opportunities and how to pitch to speak.