Dublin Data Science

Name: A Bayesian Approach to Buy-Till-You-Die and Customer Lifetime Value Models
Start: 2025-04-30T17:30:00.000Z
End: 2025-04-30T19:30:00.000Z
Location: Dogpatch Labs

Dublin, IE

6,257 members · Public group

Organized by Richard Morrisroe and 3 others

What we’re about

This is a meetup for all who are interested in data science and applied statistics.

We'll cover:
- Statistics
- Machine Learning
- Analytics
Major languages used include SQL, R & Python, but we're always open to new tools.

Upcoming events (1)

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Wed, Apr 30, 2025, 6:30 PM ISTA Bayesian Approach to Buy-Till-You-Die and Customer Lifetime Value Models
Dogpatch Labs, Dublin
Speaker: Mick Cooney

In this talk, we will be discussing the basic concept of Buy-Till-You-Die models, used to analyse customer transaction frequency and lifetime in a non-contractual setting. BTYD models are used in areas such as online retail, investments and similar situations.

We discuss the use of a Bayesian approach to building these models, issues arising from this and how we can use the outputs of those models to characterise and segment our customers.

We also discuss the use of modelling transaction amounts and how we can use tools like Stan to combine multiple models together.

Thanks once again to Dogpatch for their generous hosting of our events.
57 attendees+52

Past events (86)

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Wed, Mar 19, 2025, 6:30 PM GMTData Observability: What Is It Good For?
This event has passed
86 attendees+81

Dublin Data Science

What we’re about

Upcoming events (1)

Past events (86)

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