Struggling to stay visible in search results? With AI changing how users search, traditional SEO alone isn’t enough. In this session, we’ll explore the shift in search behavior and the rise of Search Everywhere Optimization—a modern strategy to boost visibility across platforms like Google and ChatGPT. Plus, learn how Generative Search is transforming how your content is found.
Join us in person or virtually on Thursday, May 22nd, 2025, from 12:00 – 1:00 PM for The Rise of Search Optimization: Free SEO Training! We’re providing a lunch and learn session complete with free pizza! (for in-person attendees).
Register here to attend! https://www.theedigital.com/about/events/seo-basics
You’ll learn:
- What “Search Everywhere Optimization” means and why it matters
- How to optimize for Google’s AI Overviews and zero-click searches
- What Generative Search is and how it’s changing SEO strategy
- How to optimize your content to appear across maps, carousels, knowledge panels, AI overviews, and more
- How to prepare your website and content for AI-powered search experiences
Whether you're a marketer, content creator, or business owner, this session will help you rethink how you show up in the modern search landscape.